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CYS Special - Neu Entity – A Branding Agency

Updated: Feb 2, 2023

Neu Entity is CYS branding agency that helps CYS in creating and managing the reputation and image of our brand, including developing a brand strategy, creating a brand identity, creating advertising, and marketing campaigns. Our goals are to establish a strong and consistent brand that resonates with our target audience and sets CYS apart from our competitors.



CYS brand strategy includes brand positioning, target audience, brand promise, brand personality, brand story and brand elements. It also helps to guide the internal culture of our Company and ensure everyone on board aligned with the brand values, mission and vision.


Neu Entity initial task is to revamp CYS website to a clean, modern design that is easy to navigate by improving the website's guide function to make it easier for users to find what they are looking for and to encourage customer engagement, Nue Entity is adding an online shopping feature specifically for our CYS merchandises.



Take a look at our new website at www.cys.com.sg and let us know your comments. You can reach CYS via fintech@cys.com.sg or Neu Entity via www.neuentity.com/contact-us . We would love to hear from you.


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